In this exclusive program, we go beyond basic dental practice methods and reimagine how your team leaders work together, one system at a time.

Driven by an extreme focus on creating consistent structure, accountability, engagement, systems, and culture, we transform any dental office from the inside out by utilizing your team to create and implement the changes.  We take all the complexity of practice ownership, simplify it, and give your team the tools and motivation they need to run your practice, and give you your time back, so you can spend it doing whatever energizes and inspires you!

Over the course of 10 months, our team works hand-in-hand with your staff, empowering them with online instruction and one on one support calls, leaving them inspired and motivated to implement these new tools into their daily workflow.

We guide you through it all.  That's The OmniPractice Difference

Under the expert guidance of Dr. Etchison and his team, you and your leadership staff will led through a transformative program designed to reimagine your dental practice from within. As a team of dental professionals who spend each day in the trenches, your leaders will gain invaluable insights from a team who has been there, done that, and found a better way to get the job done, all with little management from the owner.

Most importantly, we work closely with your team to create unique roles that align with each of their individual strengths, giving you a proven system to make your practice stand out as something truly special, that your team is proud to be part of.  

OmniPractice Transformations Delivered In

7 Signature Phases

Pre-Program Onboarding:  Vision and Brand Creation

Each dental practice projects a unique voice to its patients. With Dr. Etchison’s help, you’ll craft the ideal brand voice and tone for your operation, analyze your leadership structure, and determine who your leads are. From cultural elements like Mission, Vision, Core Value, and Brand Promise documents to critical metrics, Profit and Loss Statements, and marketing plans, this essential step sets the stage for your practice transformation.

Phase I:  Transformational Genesis

In this step, your team is brought into the program, and the process of creating a new culture based on problem-solving, acceptance, accountability, and self-starting officially begins. Your leadership team will receive leadership and management training, and your team will be introduced to the tenets of the program. Ultimately, you’ll learn how to inspire and motivate your team, as well as create the structure of communication to continue creating a team-driven practice from the inside out.

Phase II: Foundational Systematization

Next, your leads and team will be guided to create and document all protocols necessary for general maintenance, responsibility assignment and accountability, training and onboarding, and all daily/weekly/monthly tasks needed to run your practice. More importantly, your team will be taught why it makes sense to get clear on protocols and why teamwork and accountability are essential to patient care, fairness among team members, efficiency, less stress, and great patient care. 

Phase III:  Department Baseline Care Establishment

Now, the real magic happens. Together, you and your team will begin to implement the systems that ensure maximum profitability and efficiency. Based on your determinations, systems for cleaning up and working old AR will take root.  Systems to ensure near perfect collections will be implemented to prevent new AR.  Every aspect of the Front Desk will begin to be systematized and documented for consistency and training purposes, making the implementation of new protocols seamless. 

All the while, your leadership team will continually be checking in with their departments and training them according to the standards you set in the previous step. We will work on scheduling, verbiage, checklists, calibrating and diagnosing with the clinical team, educating the front team on clinical aspects, phone skills training, and monitoring for improvement. With this baseline in place, you set the non-negotiable standards that lead to long-term practice growth.

Phase IV: Ultimate Experience Integration

Creating an unheard of and amazing patient experience is a team effort.  In this phase, your team will understand the power of touch points and the importance of remaining on brand at all times.  They will learn how every member of the team makes an impact on whether or not the patient gets healthy, as well as the importance dental health, and why what they provide each day is more than “just a job”, it an avenue to express purpose and truly make a difference in the world.

We get your team to focus on all the little things that make the big differences.  You and your team will get clear on creating a performance that will have patients raving about your office and telling everyone they know about it.

Phase V: Impactful Patient Engagement

Consistency is key to expanding your operations, and this step oversees the delivery of care and engages the entire team on how to communicate with patients in a persuasive and compassionate way, leading to greater case acceptance and an experience your patients will rave about.

Simultaneously, your front desk will be empowered and trained to do more than the usual, “present the finances, hope they schedule,” routine.  They will learn how to become the patient advocate, helping the patient get through objections to get the treatment completed. Bottom line? We empower your team with the verbiage and strategies needed to get patients to say YES.

Phase VI: Advanced Policy Integration

Implementing complex policies can seem daunting. In this stage, we’ll support you and your team with innovative strategies for collecting balances, pre-collecting to schedule treatment, saving appointments when patients attempt to cancel, implementing and holding strong to a cancellation policy that works, confidentially answering any patient objections to any policies of the practice and feeling comfortable in the delivery of the communication.

It’s more than just what you say; it’s how you say it. By the end of this step, your team will know exactly how to handle complex patient interactions with grace and professionalism.

Phase VII: Ongoing Evolution

At the end of the day, practice systematization is never complete. It requires constant energy and attention. Thankfully, you won’t be going it alone anymore. You will have a motivated team with cultural alignment, in which everyone contributes. You will be armed with a leadership team to act as a safeguard to protect you from day-to-day noise, allowing you the time and relief from the stress you so much desire.  

From this point forward, your team will know how to navigate new protocols, evaluate current systems, and create new strategies for success on your terms.