Claim your Freedom
Earn More While Working Less!

Are you juggling it all—seeing patients while managing the business, all while dealing with the daily demands of practice ownership?

Maybe this sounds familiar...

• You feel disorganized, but in reality, you're just overwhelmed and constantly pulled in multiple directions.
• You feel indecisive in your practice, always thinking about what needs to be done, but making little progress due to inaction.
• Your team looks to you for leadership, but you're busy with your patients and other duties, leaving you little time to lead at all.
• You discuss protocols with your team, but you see them broken time and time again, and you lack the energy to enforce them.
• You desire to hold your team more accountable, but you hate conflict. You hope the issues will resolve themselves—but they just end up getting worse.
• You’re the go-to person for everything at the practice, and it's frustrating—you’re tired of being needed for every little thing.
• You struggle with implementing new ideas or systems—not because you don’t want to, but because finding the time and focus is a constant challenge.
• You care about your team, but sometimes feel disconnected, as the chaos of the day-to-day makes it hard to show your appreciation.
• You value a high-functioning, well-trained team, but you're unsure how to create one—and who has the time for that anyway?
• The stress of ownership is starting to bleed into your personal life, affecting your level of presence at home with your family.

It’s not your fault! No one ever showed you how to run a business and lead a team. These skills don’t come naturally—they are developed.  The good news is that we work with practice owners just like you—motivated professionals who want to excel in their dental practice but just can't seem to break through to the next level.

What if things could be different?

Imagine if...

• You walked into your practice every day with a clear plan, knowing exactly what needs to be done and how to get your team on board. No more feeling overwhelmed or scattered—just focused, purposeful action.

• You had systems in place that actually work—ones your team follow without needing constant oversight. You could finally take a step back, knowing that everything is running smoothly, even when you’re not directly involved.

• You felt confident in your leadership, consistently holding your team accountable without fear of conflict. Your team respects you not just because you’re likable but because you provide the direction they need to succeed.

• You could implement new ideas and improvements without getting bogged down in the day-to-day. You’d have the time and headspace to focus on growth, innovation, and the bigger picture.

• Your team was fully trained, highly effective, and motivated to perform at their best. No more constant hand-holding—just a well-oiled machine where everyone knows their role and excels at it.

• Your team solved problems without you, freeing you up to focus on the things only you can do.   You'd be able to relax at work, and have more energy for the things that matter.

• The stress of practice ownership no longer spilled over into your personal life. You could finally enjoy your time at home, knowing your practice is thriving without you.

You’re Ready for More—Let’s Make It Happen Together

You’ve seen how our strategies transformed practices just like yours, helping dentists achieve more freedom, more income, and more fulfillment. Whether it's working fewer days, bringing on associates, or systematizing your practice, the results speak for themselves: our strategies work.

But this isn’t just about numbers; it’s about creating a practice that serves your life, not the other way around.

INTRODUCING...

The DPH Hero Collective is a group coaching program for ambitious dental practice owners like you, who want clear step-by-step strategy and a proven system to scaling your practice effortlessly so that you can work less and live more!  

The program provides you with:

✓ Live online group coaching and Q&A sessions to provide your support when you need it
✓ High quality online training programs to create a highly trained team with predictable systems
✓ An engaged and supportive community of like-minded entrepreneurs with the same goals as you
✓ Hundreds of downloadable system and protocol documents, templates, and resources 

Hi, I'm Dr. Paul Etchison

I’ve been where you are. On the outside, everything looked great, but inside, I was stressed out, frustrated, and stuck in a cycle of burnout. My practice consumed my thoughts, even when I was supposed to be enjoying time with my family. It felt like I was always at work, even when I wasn’t.

It took nearly 10 years of practice ownership and trial and error to finally figure out how to create a practice that gave me the life balance and peace I had always desired. And now, I’m here to help you do the same.

For the past 5 years, I’ve been guiding fellow dental practice owners to transform their operations, empower their teams, and create a balanced practice that not only fights burnout but also takes amazing care of their patients and team.

Today, I work just one clinical day per week, focusing on band and bracket ortho and Invisalign, while enjoying 15 weeks off each year. I’ve never felt more engaged, and I’ve never been more fulfilled! Nothing excites me more than helping other dentists achieve the same level of success and freedom.

I can’t wait to work with you and watch you grow into a life that might seem impossible right now—but trust me, it’s so very much within your reach.